BC Beer Awards 2024: Celebrating Craft Excellence with Our Brewing Partners

BC Beer Awards 2024

Have you ever heard of an event that is the heartbeat of British Columbia's craft beer community? It's more than just a celebration but an incredible opportunity to celebrate passion and creativity.

Yes, you guessed it right.

We are discussing the BC Beer Awards, where breweries showcase their products and steal the spotlight. The brewers get recognition for their innovation, efforts, and dedication to the craft beer industry.

Altro Labels plays a major role in supporting this effort by being a partner in their story. We proudly stand behind some of the most eye-catching, award-winning, and memorable labels on the shelves.

But how do custom labels of Altro Labels help breweries stand out? And who won the BC Beer Awards?

Keep reading because we will cover so many interesting things about this event that you don't want to miss.

What Happened In The Event?

The BC Beer Awards 2024 was held on October 19th in New Westminster. On this memorable evening, several brewing experts and companies were recognized for their incredible work.

More than 1,000 beer entries from 140 breweries were evaluated by professionals, leading to awards in 30 different categories. The atmosphere was truly electric and filled with a sense of being a part of an amazing community.

Altro Labels/Norlands Box Company Team

Spin The Wheel Interactive Activity

Altro Label didn't want the event to be boring, so we introduced a fun activity to this year's BC Beer Awards. What was this addition?

"Spin the Wheel" activity.

Every participant was invited to spin a Yes or No prize wheel. But not everyone could get a Yes on the first attempt, so everyone gets three chances to land on Yes.

Those who successfully do it will pick a card numbered 1 to 20 and answer a mystery question related to brewing history, adding an element of surprise and intrigue to the game.

Giving Correct Answer = Exciting Rewards

Then, they will choose from 10 cards, each containing a prize. What could this prize be?

It can be:

Discounts
Free consultations
Exclusive packaging material samples
Free add-ons like custom inserts for boxes or label embellishments.

The prizes were applicable not only to Altro Labels but also to our sister company, Norlands Box Company. The activity exceeded our expectations, making us all proud to be a part of this successful and engaging event.

Special Feature: Breweries We Work With

Many of our valued brewery partners participated in this event. All of them make exceptional brews loved by many beer enthusiasts. Here's a quick sneak peek into what they do so you can glimpse the event and art of brewing.

Beere Brewing Co.

They are known for dedicating themselves to innovating the industry with their creative and quality products. If you get Beere Brewing products, one thing is for sure: they'll bring innovative beers to the table.

Their participation in the BC Beer Awards shows their commitment and passion for the craft. We are super proud to support them with label designs that reflect their artistic approach.

Bomber Brewing

Are you looking for flavorful beers?

If so, Bomber Brewing is an ideal option. Their commitment to sustainability is at the core of their brand. Our collaboration has allowed their distinct brews to capture beer lovers' attention across BC visually.

Bridge Brewing Company

They are the pioneers of North Vancouver's craft beer scene. Their beers are as iconic as their branding. We are extremely happy to work with such an incredible craft brewery. That's how we design labels that echo their bold, adventurous spirit.

Cannery Brewing

Cannery Brewing's amazing beer creations never fail to impress. Our partnership with them helped us think of out-of-the-box ideas for labels. We share values of sustainability and innovation in label design.

Field House Brewing

Team of Fieldhouse Brewing

They are known for their adventurous flavors and community-driven ethos. You don't want to miss Field House Brewing's entry in the BC Beer Awards.

Every beer has its unique essence, and the labels designed by Altro Labels beautifully capture it.

La Cerveceria Astilleros

With its Mexican-inspired beers, La Cerveceria Astilleros offers unique flavors that need equally distinctive labels. We are excited to work with them to develop designs that reflect their cultural heritage and innovation.

33 Acres Brewing Co.

Team of 33 acres brewing

Have you ever seen a brewing company with minimal yet striking designs?

The labels for 33 Acres Brewing Co. are a true reflection of their brand philosophy. They are:

Clean
Simple
Elegant

Their participation in the BC Beer Awards was a memorable and amazing experience. It truly showcased their commitment to quality.

Dead Frog Brewing

They are an award-winning brewery that has been brewing BC craft beer for over 10 years. They continue to climb the ladder every year and introduce exciting beer varieties. With our creative designs, they showcase their fun and adventurous branding.

North Point Brewing Co.

With a coastal, laid-back vibe, North Point Brewing's brand identity comes alive through its packaging. When Altro Labels partnered with them, we had one thing in mind.

How to create designs that reflect their vision?

We captured it so beautifully that it speaks directly to the consumers.

Shaketown Brewing

Shaketown Brewing's participation in the BC Beer Awards is proof of its growing presence in the BC craft beer community. Altro designed its labels, which help bring the beer's unique character to life on grocery store shelves.

Strange Fellows Brewing

Team of Strangefellows brewing

They are famous for their artistic and experimental brews. It won't be wrong to say that Strange Fellows Brewing stole the spotlight by taking home the "Best in Show" award for their Coolship Lambic.

We feel privileged to work with them, crafting label designs that complement their avant-garde beer styles.

Impact Of Label Design On Your Beer Business

Your label is your business's silent salesperson. Optimizing your labels is essential for making a good first impression that draws in customers.

Altro Labels knows how difficult it can be for businesses to create labels that connect with customers and tell their brand story. That's why we think outside the box and always prioritize innovative approaches.

At the 2024 BC Beer Awards, our work for top-tier breweries got major recognition. These breweries include:

Strange Fellows Brewing
Beere Brewing Company
33 Acres Brewing

If your label fails to impress your audience in 5 seconds, they will explore other products in the market. They already have many options, but with an eye-catching label, you can stand out in the sea of choices.

In short, Altro Labels helps in making your beer product irresistible.

It is critical in helping brands resonate, connect, and last in the market long term. So connect with Altro Labels today to make the difference that makes your beer product from unnoticed to unforgettable.

Award Highlights

You might wonder if any of Altro Labels' clients win.

Yes.

We are more than happy to celebrate all of our partner breweries for their participation and accolades. Each award demonstrates the brewery's skills and power of effective branding.

We aspire to help our clients gain more success through our powerful labeling and packaging ideas.

Clients Of Altro Labels That Won Awards

Brewery	Award Category	Place	Winning Beer
Strange Fellows Brewing	Sour & Wild Ale	1st	Coolship Lambic
	Pale Malty German Lager	2nd	Ludwig Festbier
	Belgian Ale	2nd	Jongleur Wit
	Specialty/Experimental Beer	3rd	Nevertheless IPA
Beere Brewing Company	Pale Bitter German Lager	3rd	Beere Light
33 Acres Brewing Company	Dark Lager	2nd	33 Acres of Darkness
Field House Brewing Co.	Strong Ale & Lager	3rd	Salted Black Porter
	Specialty Fruit Beer	2nd	Sparkling Citrus Mimosa Sour
Smugglers Trail Caskworks	Hoppy U.K. Ale	3rd	Flaskers British Ale
	Fruit Beer	3rd	Scrumpers Blueberry Peach Sour
	Specialty Fruit Beer	3rd	Picnic
Firehall Brewery	Smoke & Wood-Aged Beer	2nd	Holy Smoke Stout

Innovation in Label Design

There are thousands of beer companies in the market. What makes you unique? Why should customers choose your product over several other companies?

The major differentiator factor in all of this is the Design Of the Label.

Team of Smuggler's Trail Brewing

Under the guidance of Head Brewer Tom Batty, Smugglers Trail Caskworks continues to create unique and flavorful brews. The labels capture their innovative spirit and dedication to quality.

That's what you should do. But why?

Because it helps gain the target audience's attention and connect with them at a deeper level. At Altro Labels, we understand this, and we always innovate.

Altro Labels = Creative + Sustainable + Functional

Smuggler's Trail Brewing

If you're still confused, here are some innovative label design approaches you can implement.

Use sustainable, biodegradable, and recyclable label materials to reduce environmental impact.
Become technologically advanced and incorporate QR codes or augmented reality (AR) features on labels to engage the audience.
Transition to minimal and clean designs that particularly highlight key branding elements.
Add textured elements such as embossing, foil stamping, or raised varnish to create a sensory experience for customers.

To Sum Up

We congratulate everyone who participated in the BC Beer Awards and won. This collaborative spirit enhances community spirit.

Your creativity and vision inspire us to create the best work. Because that's the mission of Altro Labels, we want to help the beer industry eliminate boring labels and transition to labels that tell your story.

So, are you ready to resonate with your customers and win their hearts?

We are here to help your brewery make unique and customized labels. For a closer look at some of our work, check out our Instagram and portfolio to see how we've partnered with leading breweries.

Ready to start? Request a consultation with Altro Labels today, and let's bring your brand's vision to life.