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Are you designing product packaging? Most people carefully research packaging material types but forget one of the most crucial things. It is choosing the suitable color for your product packaging.  It plays a significant role in branding and connects the target audience with your brand. But here's the

Every day, various types of products are packaged and shipped to customers. People use it and then throw it away without thinking much about it. However, most people don't know that there are specific ways to recycle packaging. You can't recycle all the packaging using the

The new year is finally here. Celebrations are everywhere, but you know what's the most important thing? Beginning this new year by re-evaluating strategies that are working in favor of your business and attracting your ideal customers. Companies often check marketing strategies, techniques, and costs but forget one

QR codes are everywhere, from product packaging to online products. They are gaining extreme popularity, and that's why this industry is becoming extremely competitive. But why is that so? Businesses are always looking for ways to attract their target audience, so it's important to be creative

In the past few years, many brands have noticed that consumers are more inclined towards socially responsible companies. They might be highly priced, but consumers favor them. What does that mean for your business? It means your business should also use these strategies to win the hearts of your customers.

Printing inks are becoming important in a variety of industries. They serve as the colorful lifeblood that brings words, images, and designs to life on paper, packaging, textiles, and more. Various industries are already implementing this essential tool. Printing inks allows for more efficient and high-quality label production. The market

If we look ten years back, growing any business was easy. The criteria back then was only to create high-quality products. But now it's changing. Competing on quality alone is not enough. Now, customers consider so many factors before purchasing from a brand. One of them is eco-friendliness,